These Terms of Service ("Terms") are an agreement between you and Dream Reels LLC, a Kansas limited liability company doing business as Object Cinema ("Object Cinema", "we", "us"). They govern your use of objectcinema.ai and the Object Cinema service (the "Service").
By creating an account you agree to these Terms. If you do not agree, do not use the Service.
1. What the Service is
Object Cinema turns photographs of your product into still images and short videos using artificial-intelligence models operated by third parties. You upload photographs of a product, describe it, choose a visual direction and an output shape, approve a concept frame, and the Service generates the finished images and video.
Three things follow from the fact that this is AI generation, and we would rather say them here than have you discover them:
Results vary. Two runs of the same brief will not produce the same picture. Fine detail — small text on a label, a complex logo, an unusual material, the exact geometry of a moving part — may be reproduced imperfectly or not at all. We do not promise that any output will reproduce your product exactly.
Approving a concept is not a waiver. The concept frame exists so you can see the direction before spending credits on a full render. Approving it means you like the direction. It does not mean you have accepted a finished deliverable, and it does not give up any right you have if we then fail to deliver, deliver something broken, or deliver something materially different from the concept you approved. Section 4 explains what happens when generation fails.
We make no promise about how outputs perform or where they are accepted. We do not guarantee advertising results, conversion, reach, or that any output will be accepted by Meta, Google, Amazon, a marketplace, a retailer, a printer, or any other platform. Platform rules change and are outside our control.
Generation normally takes minutes rather than hours, but we do not commit to a fixed turnaround time. Provider queues, outages and retries all affect it.
2. Accounts
You must be at least 18 years old to create an account.
You are responsible for your account credentials and for everything done through your account. Choose a password you do not use elsewhere and tell us promptly at [email protected] if you believe someone else has access. We do not currently offer multi-factor authentication or a self-service password reset; if you lose access, contact support.
Accounts are for you or the organisation you are authorised to act for. You may not share one account across separate businesses in order to avoid buying separate subscriptions.
3. Subscriptions, billing and credits
3.1 Plans and prices
The Service is sold as a monthly subscription. The current plans, their prices and the number of credits each includes are shown on objectcinema.ai and on the plan-selection screen inside the Service. Those pages are the authoritative statement of the offer; we deliberately do not repeat the numbers here, so that this document cannot fall out of date with the price you were actually shown.
Before you subscribe, the checkout screen shows the plan name, the price, the billing period and the included monthly credits. That is the offer you are accepting. Your receipts and invoices — available any time through the billing portal linked in your account — record what you were charged and when.
Prices are in US dollars. Payment is taken by Stripe; we never see or store your full card number.
3.2 Recurring billing
Subscriptions renew automatically each month on your billing anniversary — the same day of the month you subscribed, not the first of the calendar month — until you cancel. Each renewal is charged to the payment method on file.
3.3 What credits are
Credits are a unit of account internal to the Service. They measure how much generation work your plan includes. Credits are not money. They have no cash value, cannot be redeemed for cash, cannot be transferred between accounts, and are not a stored-value or gift instrument. A credit balance is a measure of what you are entitled to generate under a subscription you have paid for.
Nothing in this section limits any refund right or other remedy you have as a matter of law. Credit rules describe how the Service allocates work; they do not describe, replace or limit your rights against us for money you have paid.
3.4 How credits are granted, spent and expire
Granted. Your plan's credits are granted when your first payment succeeds, and again at each successful renewal.
Expire. Unused credits expire at the end of each billing period. They do not roll over. Each renewal grants a fresh allowance and clears whatever was left of the old one. Your credit history in the Service shows every grant, expiry, charge and return.
Spent. Every action that costs credits shows its exact cost before you confirm it. Nothing that costs credits happens without you clicking through that confirmation. Some actions — for example generating additional crops within the output shape you already chose — cost nothing.
Returned when generation fails. If a generation fails before it produces anything, the credits for it are returned to your balance automatically. You do not need to ask.
Charged when generation succeeds. Work that ran and produced a result stays charged, whether or not you like the result. That is the reason the concept step is cheap: it is there so you can judge the direction before committing to a full render.
A job has several paid steps. A finished piece involves concept frames and then a render. If the concept frames succeed and the video render later fails, the concept frames remain charged and the render is returned. Each step is charged for the work it actually did.
New versions cost credits. If you ask for a re-render after changing the brief, the direction or the shot list, that is new generation work and it costs credits. The cost is shown before you confirm.
Our own recovery is free. If we restart, retry or repair a job for our own operational reasons — a deployment, a crash, a provider timeout we chose to retry — you are not charged again for it.
3.5 Changing plans
Upgrading takes effect immediately. Stripe calculates the prorated amount due for the remainder of your current billing period and charges it; the exact amount is shown to you before you confirm. Your billing anniversary does not move. At the same time we add credits for the unused part of the period, calculated as the difference between the two plans' monthly allowances, multiplied by the fraction of the period remaining, rounded down to a whole credit. Those credits are added to your existing balance — upgrading never resets or destroys credits you already had. Before you confirm an upgrade the Service shows you: the amount due now, the credits being added, your balance afterwards, your next renewal date, the next recurring price and the new monthly allowance.
If the prorated payment fails or requires additional authentication from your bank, the plan change is held and neither the new plan nor the new credits take effect until the payment succeeds. If there is already an unpaid invoice on your account, we will not process a plan change until it is paid.
Downgrading takes effect at your next renewal, not immediately. You keep the plan you paid for, and the credits you paid for, until the end of the period you have already paid. No mid-period refund is due for a downgrade. You can cancel a scheduled downgrade at any time before it takes effect.
3.6 Cancelling
You can cancel at any time from your account. Cancellation takes effect at the end of the billing period you have already paid for. You keep access and your remaining credits until then; at that point the subscription ends and any remaining credits expire, as they would at any period end.
We do not charge a cancellation fee and we do not require notice. Cancelling stops future charges; it is not a request for a refund of a charge already made.
3.7 Failed payments
If a renewal payment fails, Stripe retries it according to its standard schedule and your account is marked past due. We do not grant new monthly credits for a period that has not been paid for. If the payment ultimately fails, the subscription ends.
3.8 Refunds
We are not able to return the cost of generation that has already run — the provider charges have been incurred and the compute cannot be un-spent. If we fail to deliver, deliver something broken, or bill you in error, contact us at [email protected] and we will put it right, by returning credits, by re-running the work, or by refunding money, as the circumstances require.
Nothing here limits rights you have under mandatory consumer law where you live, or your right to dispute a charge with your card issuer.
3.9 Price and plan changes
We may change prices, plan contents or credit costs. Changes will be posted on objectcinema.ai and will not change the price of a billing period you have already paid for. If we increase the price of your plan or materially reduce what it includes, that change applies from your next renewal, and you can cancel before then if you do not want it.
4. Your uploads
4.1 Rights you need to have
By uploading anything to the Service you confirm that you have the rights necessary to do so and to have the result made. That includes your product photographs, packaging artwork, labels, logos, brand assets, inspiration or reference images, and any text you provide.
Do not upload someone else's product photography, a competitor's packaging, stock imagery you have not licensed for this purpose, or a reference image you found online and do not have rights to. If you are working on behalf of a brand, make sure the brand has authorised you.
4.2 What we do with them
You keep everything. We do not acquire ownership of your photographs, your products, your packaging, your logos or your trademarks, and nothing in these Terms transfers any of that to us.
You grant us a limited, non-exclusive, worldwide, royalty-free licence to host, store, copy, transmit, reformat and process your uploads solely in order to operate the Service for you — which necessarily includes transmitting them to the third-party providers listed in our Privacy Policy so that generation can happen. This licence exists only to run the Service and ends when the content is deleted, except for copies that persist in routine backups and at providers, as described in the Privacy Policy.
4.3 What we do not do with them
We do not use your uploads or your generated results in our marketing, on a public gallery, in a portfolio, in a case study, or in any advertising, and we do not offer them for anyone to train models on. If we would like to feature your work, we will ask you separately and you are free to say no; permission of that kind is a separate, optional opt-in and is never bundled into these Terms or into signup.
We do not sell your content.
We cannot control what the third-party AI providers do with material we send them under their own terms. Our Privacy Policy sets out, provider by provider, what each one says about training and retention, including where we have not been able to verify a claim.
4.4 Photographs containing people
The Service is built for products, not portraits, and we do not offer a likeness or face feature.
If a person appears in something you upload — a hand holding the product, a model in a lifestyle shot, a face on packaging — you are confirming that you have that person's permission for their image to be processed by AI systems and used in the resulting material, and that the permission covers the actual use you intend. Ticking a box on our site does not create that permission and cannot substitute for it. Where a person is under 18, only a parent or legal guardian can give it.
Some US states have specific statutes covering biometric identifiers and the use of a person's likeness, with meaningful penalties. If you are not certain you hold the necessary permission, do not upload the image.
5. Generated results and using them commercially
This section is longer than most terms would make it, because the honest position is more complicated than "you own the output".
5.1 What we grant you
As between you and us, once your subscription payment for the relevant period has been made, we grant you all the rights we hold in the images and video the Service generates for you, and we do not restrict your commercial use of them. You may use them in advertising, on your website, on marketplaces, in print and on social media. We do not require attribution to us.
We do not claim ownership of your outputs and we do not use them for our own purposes.
5.2 What we cannot grant you
We cannot grant rights we do not have. The outputs are produced by third-party AI models under those providers' terms. Those terms differ, and some of them are less generous than the badge on a model page suggests. In particular, the video model currently used by the Service is reached through an intermediary that markets it as available for commercial use, while the model developer's own published terms restrict commercial use of output without written permission and ask for on-screen attribution. We have not been able to obtain a document from either party that resolves this. We think the practical risk to you is low and we have not seen it enforced against a customer, but we are telling you rather than implying a clean licence exists.
AI output may not be protected by copyright. The US Copyright Office's published position is that purely AI-generated material is not protected by copyright, because there is no human author, and that a text prompt alone does not make the person who wrote it the author of the image. That means we cannot assign you a copyright that may not exist. Where your own copyrighted material is visible in the result — your product photograph, your packaging artwork, your logo — your rights in that material continue. Your own creative selection, arrangement and editing of AI material can attract its own protection.
Outputs are not exclusive. The models can produce the same or a very similar image for someone else. Several of the providers say so expressly in their own terms. Nothing stops a competitor generating something that looks much like your output.
We do not clear rights. We do not check outputs against trademarks, trade dress, designs, or anyone else's copyright, and we do not promise that any output is free of third-party rights. We give no non-infringement warranty and no IP indemnity, and none of our providers gives us one that we could pass through.
5.3 Check before you publish
AI-generated imagery can invent detail. Please look at what you are about to publish and confirm that the label text is right, the ingredient or specification claims are accurate, the packaging matches what you actually ship, the colour is true, and that nothing in the frame implies a certification, an endorsement, an award or a partnership that does not exist. Advertising-standards and consumer-protection rules apply to you as the advertiser.
This is your responsibility because you know your product and we do not. It is not a general excuse for us: if the Service fails, produces a broken file, charges you incorrectly or delivers something materially different from the concept you approved, Section 3.8 still applies.
5.4 Audio
The Service does not currently deliver sound. Videos are silent. If we add music or sound design later, the rights position for audio is separate from the rights position for images and we will describe it before it ships.
6. Acceptable use
Do not use the Service to:
- create or promote anything unlawful, or to breach advertising, consumer-protection or product-safety rules;
- infringe anyone's copyright, trademark, trade dress, design right or other intellectual property — including generating imagery of a product you do not have rights to;
- misrepresent a product: fabricating certifications, awards, endorsements, test results, ingredients or specifications, or depicting a product with properties it does not have;
- imply an affiliation, sponsorship or endorsement that does not exist, including using another company's marks or trade dress;
- process an image of a person without the permission described in Section 4.4, or generate anything sexual involving a minor (we report this to the authorities without exception);
- create material that harasses, defames or threatens anyone;
- attempt to extract, reverse-engineer or resell access to the underlying models, scrape the Service, evade credit accounting, run automated load against it, or otherwise interfere with its operation or with other customers' use of it.
If you are not sure whether something is allowed, ask us before you generate it.
7. Suspension and termination
If you breach these Terms we will normally contact you first and give you a chance to put it right. We may suspend or terminate an account without prior notice where the breach is serious — sexual content involving minors, clear infringement, fraud, or activity that threatens the Service or other customers.
If we suspend or terminate your account for breach: your subscription is cancelled, remaining credits are forfeited, and we may remove the content involved. If we terminate your account for any reason other than your breach, we will refund the unused portion of your current billing period.
You can close your account at any time; Section 8 explains what happens to your content.
8. Storage, retention and deletion
While your account is active, we keep your uploads, your saved products and directions, and your generated images and video, so you can return to your work and download results again. We do not delete generated results on a timer while your subscription is live.
Please keep your own copies. Download what matters to you. We are not a backup service and we do not promise indefinite storage.
If you cancel, your subscription ends at the end of the paid period. Contact us at [email protected] if you need access to download results after that; we will help where we reasonably can, but we do not guarantee download access after cancellation and you should download before you cancel.
If you close your account or ask us to delete your content, we remove your uploads, generated results and account record from our live systems within 30 days. Some records survive that: routine backups roll off on their own schedule and are not individually edited; billing and tax records are retained as the law requires; and copies held by the AI providers that processed your material are governed by their retention terms, described in our Privacy Policy. We cannot promise immediate erasure from every backup or from every provider, and we will not pretend otherwise.
Failed and abandoned jobs. Work that fails or is abandoned mid-way leaves partial files behind; these are removed as part of routine housekeeping and are covered by the same deletion process.
Availability. We aim to keep the Service running but we do not offer a service-level guarantee, scheduled-maintenance notice or uptime credit. The Service depends on third-party providers and can be interrupted by their outages.
9. Changes to the Service
We may add, change or remove features. If we remove something you rely on, or make a change that materially reduces what your plan includes, we will post it on objectcinema.ai and the change will apply from your next renewal, so you can cancel first if you do not want it.
10. Disclaimers
The Service is provided "as is" and "as available". To the fullest extent permitted by law, we disclaim all warranties, express or implied, including merchantability, fitness for a particular purpose, non-infringement, and any warranty arising from course of dealing or usage of trade. We do not warrant that the Service will be uninterrupted or error-free, that outputs will meet your requirements, or that outputs will be free of third-party rights.
Some jurisdictions do not allow certain warranties to be excluded; where that is the case, this section applies only as far as the law permits.
11. Limitation of liability
To the fullest extent permitted by law, neither party is liable for indirect, incidental, special, consequential, exemplary or punitive damages, or for lost profits, lost revenue, lost data or business interruption, even if advised of the possibility.
To the fullest extent permitted by law, our total liability for all claims arising out of or relating to the Service will not exceed the greater of (a) the amount you paid us in the twelve months before the event giving rise to the claim, or (b) one hundred US dollars.
These limits do not apply to liability that cannot be excluded or limited by law.
12. Indemnity
You will indemnify and hold harmless Dream Reels LLC from third-party claims, and reasonable legal costs, arising from: content you uploaded without the rights described in Section 4; your use of generated results in breach of Section 5 or Section 6; or your breach of these Terms. We will tell you promptly about any such claim and you may control its defence, provided any settlement that admits fault on our part or imposes an obligation on us needs our agreement, not to be unreasonably withheld.
This indemnity does not apply to a claim arising from our own breach of these Terms or our own unlawful act.
13. Disputes and governing law
These Terms are governed by the laws of the State of Kansas, without regard to its conflict-of-law rules.
Talk to us first. Before starting any formal proceeding, please email [email protected] describing the problem and what you would like done. We will try to resolve it with you within 30 days. Most things are settled this way.
If it cannot be resolved, any dispute will be brought in the state or federal courts located in Kansas, and both of us consent to their jurisdiction.
There is no arbitration clause and no class-action waiver in these Terms. If you are a consumer, this section does not remove any right you have to bring proceedings in the courts of the place where you live, where local law gives you that right.
14. General
Changes to these Terms. We may update these Terms. The version and effective date are shown at the top of this page, and previous versions remain available. For material changes we will give notice in the Service before they take effect. Your continued use after a change takes effect means you accept the updated Terms. We record which version you accepted and when.
Assignment. You may not assign these Terms without our consent. We may assign them to a successor in connection with a merger, acquisition or sale of assets.
Severability. If any provision is unenforceable, the rest continues in force.
Entire agreement. These Terms and the Privacy Policy are the whole agreement between us about the Service.
Survival. Sections 4.1, 5, 6, 8, 10, 11, 12 and 13 survive termination.
15. Contact
Dream Reels LLC, doing business as Object Cinema [email protected]